Tuesday Sep 07

About the Webinars

To view the webinar descriptions and to register, select the Webinar link from the drop down link from the Media Training menu or this Webinar Descriptions link. To go directly to the registration form for any webinar, select the name of the webinar you wish to attend from the list below.

2010 Webinar Schedule

2010 Workshop Schedule

Twitter Your News WebinarTwitter Your News Webinar

Twitter is fast becoming an essential tool in your social media communications arsenal. How do you use this micro-blogging tool to boost your reputation, drive sales, get the media’s attention, avert a crisis and communicate with your customers, members, donors or volunteers? In three hours you will be a twitter expert and a better social media communicator. You’ll learn the do’s and don’ts of tweeting and most importantly, how to tie Twitter to you organizational goals. You’ll learn how to be a Twitter expert 90 minuter webinar presentation and an optional 30 minute Q & A following the presentation.

You will learn to:

  • Set up a Twitter account – from branding your Twitter page to creating a profile
  • Create hash tags to create timely buzz for your initiatives
  • Engage with existing and new audiences
  • Use Twitter as a listening tool and learn how and when to respond to tweets
  • Sell your products and services on this platform – without really “selling”
  • Build relationships with the media
  • Get the media to cover your stories by tweeting
  • Monitor what’s being said about you and your industry
  • Manage and protect your reputation using Twitter
  • Use Twitter as a research tool for developing new products and services
  • Increase traffic to your Web site and other social media pages using Twitter
  • Educate your stakeholders about issues that matter to your organization
  • Use Twitter to market your events – plus, how to create twitter-centric events
  • Improve your customer service efforts
  • Build a smart network by understanding who to follow and how to attract followers
  • Microblog with impact – how to say it in 140 characters
  • The latest and tested Twitter tools and resources
  • and more...

When:

Tuesday, July 13, 2010
10 to 11:30am
Cost: $25 until July 5, $45 thereafter.

Register two people for the webinar before the early bird deadline and save $10 per participant. Groups of two or more pay $25 per participant before the deadline or $45 thereafter. Complete your registration by the early bird deadline and you'll get access to the webinar resource materials in advance of the webinar. Save money, get a jump on things and maximize your learning experience!

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Testimonials

We value your expertise in media relations
After a working partnership of over three years, I felt it was time to acknowledge how much all of us at SOUTHLAND value your expertise in the field of media relations.All the attendees, f...
June Read

Assistant General Manager
Southland Transportation

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