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Media Training and Social Media Workshops in Edmonton, St Albert

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Blogging For Business Workshop 2012 - Details
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Where: mediamag's training room , Summit Centre200 Boudreau Road, St. Albert (CA).
Main floor boardroom
Date: June.20.2012
Time: 01:00 -04:00
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Event description:
w_blogging250The logical place for many companies to start their social media initiatives is with a blog. It is the easiest social media tool to learn to use and Google loves blogs! But just what IS a blog? And which blogging platform is best for me? Should I go with Blogger or WordPress? How do I deal with comments, or should my blog even have comments? And how do I decide if my company should be blogging anyway? These are the types of questions that you may have to answer when your company considers launching a blog.

This workshop will walk you through the basics of blogging, from what makes a blog, to how your company or organization can determine if you have the resources available to launch a blog. And, if you’ve already launched a blog, this seminar will show you ways that you can boost and automate your blogging efforts and integrate social media into the mix. We’ll walk through the elements of a successful blog, and show you how you transform your blog from boring into a powerful tool that connects with, and even EXCITES your customers or members!

You'll learn:

  • Business blogging best practices
  • Selecting a blogging platform
  • Securing a domain and web host
  • Choosing the best theme for your blog
  • Creating a site plan before you build your blog
  • Adding additional functions to your blog
  • Writing and researching great content
  • Positioning your blog
  • Optimizing your blog for search engines
  • Connecting with the blogosphere
  • Analyzing your blog's traffic
  • Attracting more customers through offline activities
  • Integrating your blog with social media networks
  • Automating blog posts and distribution
  • Syndicating your blog
  • Monetizing your blog
  • Managing the growth of your blog
  • Securing your blog

Early bird bonus:

Online media trainingRegister for the workshop before May 30, 2012 and save $20 AND you'll get immediate access to the handouts, training videos and resources in advance of the workshop. Get more training for less money, get a jump on things and maximize your learning experience!

Keen on attending this workshop but the date doesn’t suit your schedule? Book a private three hour training session online or at your office or mine for $250. Call for more information and to book your private session.

* Workshop fees displayed below include gst and do not yet include any earned early bird or group registration discounts. These discounts will be deducted from your shopping cart at the end of the registration process, as applicable.

Questions or prefer toregister over the phone? Give us a call at (780) 695-5675.
Group Discounts
# Minimum number of tickets Discount per ticket
1 2 $ 25.00
Early Registration Discounts
# Registration before date Discount per ticket
1 May.31.2012 $ 25.00
Registration options:
Add to cart Qty Ticket Name Ticket Price
Blogging for Business Workshop $ 204.75
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What is unique about Marilyn Jones, our workshop instructor?

decisionsNowadays, many communication professionals are hanging out their media relations and social media training shingle. How can you tell one media relations or social media trainer from another? Marilyn Jones offers:

  • Thirty five years of publishing, media, communications and marketing experience working exclusively for not-for-profit organizations in Alberta
  • Experience of having given workshops on media, communications, social media and epublishing to more than 450 arts, entrepreneurs and community organizations throughout Alberta
  • Expertise in using online communication tools and content management systems that offer users the support of the open source community around the world
  • Creativity drawn from many years of marketing in the arts and social services and is able to integrate traditional and nontraditional communication tools grounded by sound marketing principles and practices
  • a Master of Publishing Degree

If you're thinking of refreshing your communication skills and taking some media relations or social media training, make sure that your investment of time and money is sound. You only have so much time even if cost wasn't an issue. Here's how to differientiate one instructor from another. Find out the instructor's name and do a Google search to find out their background, expertise and experience. The social media tools make it easy to differentiate an experienced and knowledgeable media relations and social media instructor from one who is not yet.

When you're searching for our instructor, search for Marilyn Jones. Or you can check out what participants and clients have to say about our media relations and social media training services.

Workshop Alumni

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